Wednesday, May 11, 2016

THE NETWORK MARKETERS GUIDE TO LEADERSHIP

The 3 Phase Process to Cultivating More Leaders Faster in Your Team

Hi there my friend,

My name is Zeny. I' ve been in Network Marketing since 2006 and if anyone ' s made their


fair share of learning mistakes before becoming very successful in our industry, it' s me!

Not that they were really mistakes... 

Just things that you don't know yet as you’re going through your journey :-) 

If I could reverse anything in my business or go back and do it differently, it would be to have raised up leaders in my team faster. 



I used to want to do EVERYTHING for them. I was doing all the training and presentations for my whole team and it wore the heck out of me.

Everyone thought I did the job so well, that they didn't want to do it themselves. 

In the beginning, I thought this was how you did it. Well, you can only do everything for so long before you get burnt out and you don't love what you do anymore. 

This isn't embracing the beauty of Network Marketing either. Leverage and duplication is the beauty of what we do and we have to understand how to cultivate this in our team.

So after a lot of trial and error, we finally have a system set up in our team that cultivates leaders faster (at least the ones that want that role).

For this 3 Phase Process to be most effective, it has to be explained to your new teammate right from the beginning so the right expectations are set and understood. 

Here’s how I do this: After my new teammate signs up, I ask them:

“Hey John, what’s your goal with this?”

 If their goal is to make an income, I will move on to explaining this:

“Okay awesome! Our goal together is to help you do that as fast as possible and build you up to be as independent from me as fast as possible. This is so you can be a leader like me to your team. I’m going to help you do this and we have 3 phases that we’ll work through together...cool?”

By saying this, you will set the tone for how you will work together. 

This is SUPER critical. If you start the relationship by saying that you will do everything for them, this will not breed a team of leaders with proper expectations. 

Disclaimer: You won't be able to bring up leaders with everyone and that's okay! We still put them through the same process and the leaders will reveal themselves.

I do understand that you might already have a ‘Getting Started Right’ process in your team and I don’t want to change that. If that’s working for you, keep doing it.... just add this process to it.








Ok, Here we GO!








Phase 1: Show Them How

This is where your new team member learns the ropes and the fastest way to duplication is to show them how to do it. This could be doing one of many things with them: 

- Do a 3 way call with them 
- Do a 2-on-1 sit down meeting with them 
- Do a home meeting for them and their top 10 contacts 
- Take them to a meeting 

Whatever you’re already doing in your team that’s working.... do that, but do it for them, so they can see how it’s done.

This was actually how I got really good at presentations. I saw enough of them and then started doing them on my own.


Phase 2: Get Them Involved


Now this is the Phase that most people miss and being stuck in Phase 1 really sucks. 

I forgot to get my team involved because I thought I was so good and I would do everything for my team... Bad mistake. 

Please move to Phase 2 fast with your team so you can create a strong team of leaders fast. 

Here’s what you do: Now that your new teammate has seen HOW it’s done it’s time for them to own their business. 


On their next Presentation you will help them do half of it and they will execute the second half.


I typically like to take over the beginning part where a share a personally story and then edify my new teammate and then have them take over the last part. 

The Goal: It’s not to have a perfect presentation where everyone signs up or buys... it’s to train your team. 

Both of you need to understand this so you can manage the expectations of the results.


Phase 3: Let Them Fly


This is probably the hardest phase, especially if you’re a control freak like me 

BUT... this Phase is absolutely necessary for you to cultivate a team that duplicates and grows without you being present. 


Just remember the beauty of Network Marketing. If the right expectations are set up right from the beginning, this won’t be hard at all. 


Here’s how it works: Around their 3rd presentation, they’re going to do the whole thing from start to finish. 

You’ll be there to help if questions arise or to share a testimonial story, but the full presentation will be done by your new teammate!

YES, they might be nervous or mess some of it up, but just like you, the more they do it, the better they’re going to get. 

Remember the Goal: Raise up leaders as fast as possible. 

After Each Phase: Take a couple minutes to evaluate the process after each phase with your teammate. 


You can give constructive criticism and tips to make the next presentation even better.


Also, remember to give praise and a ton of high fives. 

This will have a major impact on helping to make your new teammate feel amazing about the learning process. 

Did this help? 


All I have to say is that I WISH someone taught me this when I was first building my team. 


It would have saved me a ton of time and effort.



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